TURISMO

Dear Manuel,

Tourism Intelligence International will once again present the results of
its latest research at the WTM in London in November 2008. Our Sustainable
Tourism Development - A Practical Guide for Decision-Makers" publication
will be launched at WTM this November.

You are cordially invited to our Presentation at the World Travel Market in
London on Wednesday 12th November 2008 from 14:00 - 15:00 hrs., North
Gallery, Rooms 6 & 7 to our Presentation on Sustainable Tourism Development
­ A Practical Guide for Decision-Makers.

As you are aware, global developments ­ particularly the increasing
deterioration of the environment and growing threats of environmental
disasters; growing demands by increasing mature and informed consumers for
more responsible products and services; as well as key positive
actions undertaken by governments, businesses and local communities ­
suggest that sustainable tourism practice is not a luxury item on the travel
and tourism agenda, but a growing necessity.

At the same time, there is a growing body of knowledge and experiences
regarding the implementation and best practices for sustainable tourism.

But how can tourism be developed in a sustainable and responsible manner?
What can we learn from the experiences and pitfalls of others?

Drawing on the experiences of companies and countries around the world ­
those that have done it right from the beginning such as Costa Rica and the
challenges that they continue to face; those that were forced by their
circumstances to develop responsible tourism (South Africa); to
those that have destroyed and have now rescued their natural and cultural
resources such as the Aborigines in Australia and the Rhine River in Germany
­ this session is expected to be an eye-opener for all those interested in
growing their businesses and destinations in a sustainable manner.

This special session hosted by WTM draws on our market intelligence report
on ŒSustainable Tourism Development ­ A Practical Guide for Decision-Makers¹
that will be launched at WTM by Tourism Intelligence International
(November 2008). This publication is a Œone-of-a kind¹ resource. Our 300+
page report is a practical, easy-to-read, down-to-earth resource for anyone
wanting to build the travel and tourism industry in a sustainable manner.

What to expect in London?

- Case examples of successful practices throughout the world
- Examples of how countries recovered from unsustainable practices
- Discussion of key challenges in implementing sustainable tourism
- Key Actions and Strategies needed to implement sustainable tourism
- How local communities can effectively benefit from Tourism
- Private Sector responsibilities and guidelines
- An authoritative road map to organisations, publications, web sites
and other resources necessary to build sustainable tourism.

Tourism Intelligence International will be exhibiting as part of the
Trinidad & Tobago stand. You can find us at Stand CA 1025.

Should you have any questions, or need further information, please do not
hesitate to contact us.

We look forward to your participation.

With best wishes,

Dr. Auliana Poon
Tourism Intelligence International - Reinventing Tourism